第三课时
试题 10
Example: The job offers perks in addition to the basic salary. Answer: D 1. Experience in advertising would be helpful in this job. 2. This job would probably suit somebody who has worked in the purchasing department of a large chain of stores. 3. Three years＇ experience would not be enough for this job. 4. For this job it would be useful if you have studied how to carry out surveys into consumer attitudes. 5. In this job you would take charge of a product which has been on the market for many years. 6. To get this job it is not necessary to have work experience. 7. Such a high-ranking position does not come up very often. A
Product Manager
This company has at present about 30% of the market and a turnover of more than £500 million. The person appointed will have responsibility for a long-established product which is a household name. Experience in the insurance market is necessary and a background in accountancy would be helpful.
B
Group Product Manager
This is a rare opportunity to work at a senior level for a market leader in the food industry, located in the north of the country. The person appointed will report directly to the Marketing Director and take full responsibility for a turnover in excess of £80 million and a team of three managers. Applicants need to have a minimum of five years’ experience in product management. A market research qualification would be an advantage.
C
Management Trainees
For this exciting position in the leisure industry we are seeking management trainees to develop excellent buying skills. Possibly a new graduate, the successful applicant may have experience with a big national retailer, but must certainly possess excellent negotiation and communication skills.
D
Marketing Executive
This important position has recently been created by one of the country’s leading clothes manufacturers. It is an outstanding opportunity for a graduate with two years’ experience in design or magazine publishing. The successful candidate will be given responsibility for a major, recently launched brand. It would be an advantage to have experience of promotional activities. Excellent fringe benefits on offer.
3、招生广告
试题 5
Example: You would learn about deductions from salaries.
Key: C
1. You need to have worked in an office before attending this course.
2. You would learn something about preventing accidents at work.
3. You would be able to sit an examination in typing.
4. This course is useful if your job involves greeting people and dealing with enquiries.
5. This course would suit someone with budgetary responsibility.
6. You would get practice in helping people in a group to communicate.
7. You would learn how to change the appearance of a letter or memo.
A.
Tuesday 13.00-15.00
This course provides training in arranging meetings, conducting them effectively and making travel arrangements. The topics will include drawing up agendas, preparing for meetings, introducing speakers or participants, managing discussions successfully, keeping to an agreed timetable, and writing follow-up reports. Previous experience of typing and general office work are essential for this course.
B.
Mon, Thu, Fri 10.00-12.00
This courses is intended both for beginners and for those who have reached an elementary level in typewriting. You will have the opportunity to develop your skills on up-to-date electronic equipment, gaining experience of producing all kinds of typed material in a variety of modern layouts. Students will be given ample opportunities for “hands on” experience of word-processing on the latest personal computers. Typewriting tests can be taken for widely recognised qualifications.
C.
Monday 9.00-11.00
This course is designed to provide students with experience of operating a set of accounts, comparable with those of a small family firm, and of dealing with the more general financial aspects of running a small business. Topics will include profit and loss, maintaining records efficiently, cash payments, taxation, insurance and computerised accounting. External examinations can be arranged.
D.
Friday 11.00-13.00
Participants on this course will develop their telephone skills and reception techniques in practical situations. Other topics included in the course are dealing with correspondence, the latest development in fax equipment and photocopiers, and the advantages these new facilities offer. The course also covers health and safety, including recent important changes in safety regulations governing the workplace.
试题 9
Example: This course will improve your typing skills. Answer: C
1. Apply for this course if you are interested in running courses in office skills.
2. This course will teach you how to repair computers.
3. Applicants must give reasons for wanting to join this course.
4. This course promises very quick results.
5. You will be shown a range of teaching methods on this course.
6. If you complete this course successfully, you may be given a job.
7. The organisers will cover some of your costs while you are on this course.
A
Interactive Training
Have you ever considered a career in training?
Apply now to join one of our Interactive Training courses. All our trainers have had leading roles in Staff Development and they will demonstrate a variety of training techniques from individual and group involvement to using drama. Course participants contribute their experience in the discussions which follow each activity.
Guidance in designing a range of courses including Word Processing, Typing, Time Management and Accounting is provided.
Contact Ian Draper: Phone 23345454 Fax 2334 5778
B
Euromoney Trainee Scheme
Students interested in creating or selling financial products are invited to apply for six-month training schemes.
An expenses allowance is paid monthly to each trainee. At the end of the six months, trainees will be assessed on their aptitude and a selected number will be offered permanent employment in our central office.
Students wishing to apply should send a CV plus a 200-word summary of why they think they are suitable for this scheme.
Applications to: Euromoney, Unit 3, Dearing Commercial Estate, Singapore
C
Cercos High Technology Courses
Regardless of previous experience, if you are aged eighteen or over, Cercos＇ professional seven week full-time training programme provides the gateway to employment in the rapidly expanding computer maintenance industry. Learn how to diagnose faults using the latest technological aids and to deal effectively and efficiently with problem machinery and problem customers!
Contact John Segarro on 0772 4313 for application form and course contents.
D
Wizard Training Courses
Many people are confused by the arrangement of letters on a computer keyboard and never progress beyond tapping slowly away with two fingers. Our courses concentrate on training the fingers to find all the letters on the keyboard. Easy, short drills with three-letter words help you master the skills of typing within a matter of days.
Phone 34254422 for costs and further details.
4、书评广告
试题 6
Example:
The book offers some information about communication style.
Answer: A
1. It aims to train the students to become sensitive to different styles of writing.
2. Students are expected to learn something about American society.
3. It mainly focuses on the development of your reading techniques.
4. Students are encouraged to participate in group activities.
5. Some useful information is offered on how to further your academic study.
6. One chapter deals with different aspects of culture in America.
7. The material chosen for the book is from the real life.
A.
This classic cross-culture book provides reading passages, culture notes, and discussion topics which focus on values, behavior, attitudes and communication styles. It features a chapter on cultural diversity in the US; an explanation of mainstream US values with examples which reveal some of the more hidden aspects of culture; examples of cross-cultural differences in a wide variety of cultures; and extensive readings and exercises.
B.
As a multi-stand course---organized according to functions, discussion techniques and communication concepts--- this text develops the speaking skills of business professionals or business students. It is easily adaptable to differing class sizes, student needs and interests. A special feature of the course is its carefully staged discussion activities which structure and facilitate group participation.
C.
This series is intended for students now ready to approach English literature. Each book deals with both the literary and the language aspects of their texts. Some exercises focus on a personal response, others on discussing literary qualities such as style, character, imagery and ideas. Other exercises concentrate on the development of language awareness in terms of grammar, vocabulary and different styles of writing.
D.
Authentic texts covering a wide range of topics provide a stimulating basis for a skills and strategies approach to academic reading. Techniques of skimming and scanning, identifying main ideas, understanding text organization and guessing unknown vocabulary provide the basis for each unit. These are followed by more advanced strategies, such as analyzing a writer’s use of time, evaluating a writer’s attitude and assessing the degree of certainty in arguments. Each unit ends with discussion topics which lead to a writing task based on the reading texts.
试题 12
Example: It is the work of a successful writer. Answer: C
1. It describes activities which have become increasingly popular.
2. It gives important information as briefly as possible.
3. It deals with an area that has received little attention previously.
4. It describes methods that can help with team-building.
5. It is suitable to people with varying degrees of commercial experience.
6. It was previously published with a different title.
7. It is written for people from different types of professional background.
A
The Trainer’s Pocketbook
Formerly known as The Instructor’s Pocketbook, the eighth edition of this short guide covers ‘all the essentials of training’, from creating the right learning environment to the use of audio-visual equipment. This 78-page book concentrates on presenting the key facts in summary form.
B
The Handbook of Health and Safety
This is a comprehensive guide intended for managers, union safety representatives and anyone teaching for Occupational Health & Safety examinations. Apart from the usual subjects of legal obligations and risk prevention, it focuses on a relatively neglected issue, that of health concerns about computer use--particularly those associated with keyboard work.
C
Writing Effective Advertisements
This guide has been put together by best-selling author John Newton and looks at the reasons why some advertisements are more successful than others. Ideal both for someone starting up in business and for the established business person, it contains useful information on advertisement layout and content.
D
Using Management Games
This second edition, which reflects the growing trend to use management games as training tools, acts as a guide to exercises designed to increase group effectiveness. The writer explains the ways in which exercises, for example puzzles and communication games, can be used to improve group co-operation.
财经类新闻（Business News）
练习 2. Business News
1. Shareholders seemed to have a final say in top management.
2. This news suggests bitter competition between computer giants.
3. Some people would take advantage of this period of time to make money.
4. The man would be detained on a foreign land for some time.
5. The buy-out seemed to benefit both companies.
6. The company hadn’t entered into the American market before it was merged.
7. The change in personnel has boosted shareholders’ confidence in the company.
A. In a deal valued at more than $ 5 billion, Crown Cork, a leading American packaging company with little presence in Europe, agreed to buy Camaud Metalbox of France, one of Europe’s largest packagers with little presence in America. A frenzy of dealing sent shares in both soaring around 15%.
B. Another top French businessman was placed under investigation for corruption. The man is being questioned about a 1991 water-supply contract. Meanwhile, a German businessman, who went missing after his property empire collapsed last year, embarrassing the many banks that had backed him, was arrested in Miami. Extradition could take months.
C. Kmart, America’s second-largest retailer, is to have a new boss to replace Joseph Antonini, who was forced to step down earlier this year by unhappy shareholders. Shares soared on the news that Floyd Hall, former chief executive of Target Stores, a rival discounter, is to step into Antonini’s shoes.
D. IBM tried to counter the growth of Microsoft, the world’s largest software firm, by launching a $3.3 billion hostile bid for Lotus Development, a software company. The $ 60-a –share offer boosted the price of Lotus shares by 89%. IBM sees Lotus’s Notes software as a passport into the growing market for ‘groupware’ programs that help networks of computers talk to each other.
E. The European Commission published a consultative paper on its promise single currency, in which it suggested that there would have to be four years between a final decision to launch the new currency and its arrival in citizens’ pockets. It predicted that speculators would use the interval to make destabilising bets on the final conversion rates of the old currencies. But the commission is sticking to its deadline of January 1999 for economic and monetary union.